Small Law Firm Marketing Tips: Build Credibility With One Book
If you've ever thought, "I should write a book someday," you're not alone.
For many professionals, the challenge isn't a lack of expertise—it's a lack of time. Attorneys, consultants, therapists, coaches, speakers, and business owners spend years accumulating knowledge that could help thousands of people. Yet most never publish a book because the writing process feels overwhelming.
Today, artificial intelligence is changing that.
Instead of starting with a blank page, professionals can now transform podcast episodes, interviews, speeches, workshops, and client education content into professionally published books. What once took months—or even years—can now be accomplished in a fraction of the time.
Why Writing a Book Still Matters
Despite the rise of video, podcasts, and social media, books remain one of the strongest authority-building tools available.
A book instantly positions you as an expert. It creates credibility before you ever meet a prospective client. It gives referral sources something tangible to share. It can open doors to speaking engagements, media appearances, and new business opportunities.
For professional service providers, a book is often less about generating royalties and more about generating trust.
The challenge has always been finding the time to write one.
How AI Is Changing the Publishing Process
Artificial intelligence has fundamentally changed content creation.
Modern AI tools can analyze transcripts, identify themes, organize content into chapters, suggest titles, improve readability, and even help maintain a consistent voice throughout an entire manuscript.
Instead of writing from scratch, you can begin with content you've already created.
If you've recorded podcast episodes, webinars, presentations, coaching calls, interviews, or educational videos, you may already have enough material for a book.
AI simply helps organize and refine it.
The Four-Step Process for Turning Conversations Into a Book
Step 1: Gather Your Existing Content
Start by collecting all relevant material.
This may include:
Podcast episodes
YouTube videos
Interviews
Conference presentations
Workshops
Recorded trainings
Webinar recordings
Educational content
Many professionals are surprised to discover they already have dozens of hours of material containing the ideas, stories, and expertise that belong in a book.
The goal is to create a central repository of your best content.
Step 2: Convert Audio Into Text
Once your content is organized, the next step is transcription.
AI-powered transcription tools can quickly convert spoken words into editable text. This creates the raw material that will eventually become your manuscript.
The quality of transcription technology has improved dramatically in recent years, making it possible to accurately capture conversations, interviews, and presentations with minimal effort.
What once required expensive manual transcription can now be completed automatically.
Step 3: Organize and Structure the Manuscript
This is where AI becomes particularly valuable.
Rather than viewing your content as dozens of separate conversations, AI can identify recurring themes and organize them into logical chapters.
For example, if you're an attorney discussing business law across multiple podcast episodes, AI may identify common topics such as:
Starting a business
Contracts
Liability protection
Employment issues
Business growth strategies
These themes can become chapter outlines that create a cohesive reading experience.
The result is a manuscript that feels intentional rather than a collection of unrelated transcripts.
Step 4: Refine, Edit, and Humanize
AI can produce a strong first draft, but human insight remains essential.
Readers want your stories, your experiences, and your personality.
During editing, focus on:
Removing repetitive language
Clarifying complex concepts
Adding personal stories
Improving transitions
Strengthening key lessons
Creating a consistent voice
The most successful AI-assisted books combine machine efficiency with human authenticity.
AI helps create the structure.
You provide the expertise.
Common Mistakes to Avoid
Publishing Raw Transcripts
A transcript is not a book.
Conversations often include tangents, repeated ideas, and verbal habits that work well in speech but not in writing.
The content should be transformed into a polished manuscript that serves the reader.
Ignoring Audience Needs
Always ask:
"What problem does this book solve?"
The best books are not about what you want to say. They're about what your audience needs to learn.
Trying to Be Perfect
Many professionals delay publishing because they believe their book must be flawless.
A published book that helps people is infinitely more valuable than an unpublished manuscript that never leaves your computer.
How a Book Builds Business Authority
A book is more than content.
It's a credibility asset.
When prospects are evaluating service providers, they're looking for signals of expertise.
A published book demonstrates:
Subject matter expertise
Professional authority
Commitment to helping others
Thought leadership
Trustworthiness
In many cases, a book becomes one of the most effective marketing tools a professional can create.
It can be used as:
A lead magnet
A client onboarding tool
A speaking engagement giveaway
A networking resource
A referral-building asset
Most importantly, it helps people understand your expertise before they ever contact you.
The Future of Content Creation
AI is making it easier than ever for professionals to share their knowledge with the world.
Instead of allowing valuable insights to remain trapped inside podcast episodes, presentations, and conversations, you can transform them into a lasting resource that serves clients, prospects, and readers for years to come.
The expertise already exists.
The conversations have already happened.
The question is no longer whether you have enough content to write a book.
The question is whether you're ready to let AI help you publish it.
Frequently Asked Questions
How long does it take to turn a podcast into a book?
With modern AI tools, initial manuscript creation can take hours instead of months. Editing, refinement, and publishing timelines vary depending on the complexity of the project and the level of customization desired.
Can AI write an entire book for me?
AI can help organize, structure, and draft content, but the strongest books still rely on human expertise, storytelling, and editing to create authenticity and value.
What types of content can be converted into a book?
Podcast episodes, interviews, webinars, presentations, workshops, coaching sessions, training videos, and recorded speeches can all be transformed into book content.
Is publishing a book still worth it for professionals?
Absolutely. Books remain one of the most powerful tools for building authority, credibility, trust, and visibility in professional service industries.
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Andrew Colsky (00:13)
Welcome to Be Picked. This is the podcast for small professional service providers helping you figure out how to build and grow your business. If you are not trusted, if you are not credible, you are not going to get the good clients that you would like to have. I'm your host, Andrew Colsky and today we're going to be speaking with Sheila Slick. She is an author, podcaster, publisher, and founder of Five Milestones LLC.
Where she helps entrepreneurs turn their conversations and recorded stories into professionally published books that build authority and lasting impact. Sheila, welcome to the show.
Sheila Slick, MS (00:52)
Thank you, Andrew. I'm so happy to be here today.
Andrew Colsky (00:55)
Yes, this is a a a very different type of business that you have here and a really unique approach. So I'm excited to dive into it. but in order for us to dive into what it is you actually do, I think it'd be helpful for us to learn w why did you develop this interest in the first place? How is it relevant to to your life?
Sheila Slick, MS (01:18)
Well, so I've been an entrepreneur pretty much my entire career since the nineties. And I've done manufacturing and retail. And around twenty twenty ten, twenty thirteen, I began programming applications for Apple primarily. mobile apps when they were invented. And that's how I got into IT. Fast forward about a decade, decade and a half later.
I began a podcast after I finished serving as chapter chair for score for our counties here locally in Volusia.
Andrew Colsky (01:56)
Mm-hmm.
Sheila Slick, MS (01:56)
And I thought, well, I want to continue the conversation because when you're a service provider or a small business, networking is really powerful. And so it was a way for me to step out of my comfort zone with a microphone and a podcast and not only share some insights but invite guests.
To come and share their insights. And so about two years into that, one of my own guests, we were talking about AI, and he said, What do you mean you're not using AI while you're, you know, using the technologies? And so then I thought, well, what tool do I need? What one task am I doing over and over and over again? Well, when you've got a podcast, for example.
You're getting the transcripts, you're creating the show notes, and then you're promoting that on social media. So you've already invested a lot of time and you have all of this information in audio format. But perhaps your market isn't all listening to audio. And so
in order to repurpose that, I wanted to automate and build a tool using AI. That's how Pata Book AI was born over a year ago.
That was the initial project. And then of course it evolved because when you validate an idea and a product and you know put features in of what people are looking or asking for, now you have a new product or a product that is viable. And so that's where I'm at with Pota Book AI.
Andrew Colsky (03:37)
Great, great. All right. So we're gonna talk more about it in detail in a minute here, but you know, I'm I'm thinking back myself and this'll this will date me. But when I started practicing law, my first job, we did not have cell phones, we did not have computers, we did not have AI, certainly. I was given a desk, a bunch of paper files, and a little dictaphone.
And I would dictate my work into onto the tape. It would go to the typing pool. It would go back and forth from me in the typing pool multiple times. And eventually we'd have a product that was good enough. Just get it out the door and move on to the next case. now we're in an entirely different world. So the fact that we can do so many more things through the technologies that we have, I think
might even be lost on some people who grew up with computers and and and email and cell phones and all these things. And yet they still don't have enough time in their minds to get things done. So now here we are, 2026, and AI is really starting to boom. And then you hear a lot of just a lot of different things about AI. You you hear those people who are scared of it because they don't
Understand it, you hear those people who've embraced it because they've seen how it can help them. and then you you it depends on the community that the listener is in. Like, are all their friends talking about AI slop and it's no good, and it's gonna look terrible? Or are they in a community of people that are talking about all the things that they can do to improve their business? And so here we talk about, you know, everything.
If there's something negative, we bring it out. If there's something positive, we bring it out. So you've be been able to take AI and really expand the information that a person develops through podcasting, et cetera. So tell us more now specifically. How do you do it? Why what should be what should we be concerned about and what should we embrace?
Sheila Slick, MS (05:53)
Well, my first tidbit of information for anyone listening out there is take that step and explore different ways that you can leverage the technology, whether it's to automate a simple administrative process or
perhaps build one like I did, or hire someone to build one like I did. You are able to use these language models and build software.
using them. And so with Potsabook AI, I married three AIs. It's built using three different
you know, AI models because each model serves to me a different purpose. They have different experience or their quality is better for certain tasks than others. So start there and pick the platform that you believe you know works best for you. In my case with PottaBook AI, when you're a service provider, one of the best ways to get authority or to share a message or to share some case studies
is to have a book. And a book can be in print form, it can be in ebook form so that you can distribute it, you know, digitally. And then it also gives you an opportunity to use it as a business card. So when we're service providers, a great way to get the word out there is to speak, whether it be through workshops or trainings or perhaps at a conference or an event.
And so when you have these opportunities and you're handing out a book, now you really have authority because you're, you know, sharing all of that expertise. So it becomes a great resource as a lead magnet or as a business card. And that's how I serve a lot of the service providers. Podcasting is a different way.
To also not only share that message, but invite people like you're inviting me today to speak to share my experience to your audience. And so if you're a podcaster, you've already spoken the content. It's just a matter of selecting the chapters that you want to repurpose into a manuscript. And Pata Book AI, Andrew, does that in two to three hours. So a full book.
Is about 15 chapters. That's what I handle, you know, per session, so to speak. That's what you'll receive in your inbox within two to three hours, is a manuscript. And so it's not searching the web for information. It is programmed to take your audio, transcribe it, and then analyze it and rewrite it in a narrative form.
And what's really important about that is when we speak, you won't write the
way that you speak. It just doesn't make sense. Even if you copy-paste those transcripts, you need to rewrite that. And so that's what this tool does. I
Andrew Colsky (09:07)
Mm-hmm.
Sheila Slick, MS (09:08)
have helped over a hundred professionals to date turn their voice into published books or perhaps.
digital books as well that they can use for downloads or lead magnets and so forth.
Andrew Colsky (09:24)
Mm-hmm. So let's let's talk a little bit about some of the kind of step-by-step what happens, because I know I have some questions and I would assume the audience does as well. So here's my question. so I understand that you said, sure, podcasting is one way to get a lot of you know the the raw content for the book. If you're not a podcaster, you go out, you speak at places.
write papers, you write articles, you write magazines. I mean, there's a lot of content that people generate if they're doing any sort of marketing at all. And but it's like you said, you speak one way, you write a different way. You may write a a a journal article different than you would write a talk for a, you know, Rotary Club or something like that. so so let's take the example of podcasting. So I do a different episode every week.
Now generally the concept is always the same. It's how do you help small professional b you know business providers, how do you get them to build their business and and and understand the opportunities available to them. But we'll talk to someone like you about books, we'll talk to someone about you know proper web presence, we'll talk about social media, we'll talk about you know how to get out and use LinkedIn. So all these different topics.
And obviously each conversation is going to be unique because each guest is unique and they they use different words and different phrasing and and topics. So how do you take all of this varied content and put it into a format that is going to be that's going to flow and that's going to
i kinda make sense with each other as opposed to just chapter one has nothing to do with chapter two, which has nothing to do with chapter three, that type of thing.
Sheila Slick, MS (11:25)
So a manuscript is the foundation. It's a rough draft. And then you have to make it your own. The way that Podta Book AI is built right now is that each chapter is individual because it was built for podcasters. And so you would tie it in with an introduction because you can write and edit as much of it as you want. So it's as easy as creating an introduction and a conclusion, and then in the middle, you're sharing the different stories.
And so it would just be a matter of prioritizing in which order do I want to, you know, get my book done. So if you're talking about social media, you mentioned like three things, right? We're talking you could say online
presence, you could break it up into websites, social media, and perhaps a third one could be.
Books, and I'm just using an example. And so now you would find the episodes that you believe have that useful information. And then you could even divide the book into the three or four sections. Each chapter would be a different expert's point of view. It has worked wonderfully as well with people that hold online summits. And so summits, for example, have a theme or a conference. They have a theme.
And within the theme, they have different speakers. And so we have turned all of the presentations into published books. And they're all able to read their chapters within hours of having delivered, you know, the audio files. What I didn't know when I built Potabok AI was that need. Remember how I had said that once you show a product, now people come back and they start giving you feedback.
And so I learned a couple things. Number one, if you wanted to write a book and you don't have the time or you don't want to stare at a blank page and you were to hire a copywriter or a ghostwriter, many of them already use recordings. So in today's day and age, speaking a book out is actually really common. You don't have to sit and stare at a blank screen. And so the second thing is everyone has a story.
you know, inside of them. Some of the clients that we've served have been realtors. And the book is about the different strategies on purchasing your first home. Period. That's the entire book. It's a beautiful book, a great resource. And, you know, he can go around giving them for free to their clients or when they, you know, do a speech or a lot of people even email mail them, physically mail them. I receive people's books all the time.
in the snail mail. And I absolutely
Andrew Colsky (14:23)
Uh-huh.
Sheila Slick, MS (14:24)
love that. I love reading them.
Andrew Colsky (14:26)
Mm-hmm.
Sheila Slick, MS (14:26)
And so they'll come to me and they'll say, Sheila, I need a book because I want to go on a speaking circuit. Or perhaps Andrew hasn't written a book. And by having a conversation with me, literally three to four hours, you'll have a full blown book at that point. And so now I'm also offering.
The full service. So if you just want to use a tool because either you're a publisher or you have self-published books or you already know the process, you just need the tool, then you can just use the tool. But if you're looking for someone to take
the content and edit it for you and then format it and upload it to these platforms and get it in print as well, that's a publishing package.
And so that's where my heart is at right now because I didn't I built the tool based on that need, but the full complete publishing package is where I really am helping people go from that story's in my head to publish book. And it's so gratifying because it's a fairly quick turnaround when you speak it.
And then have the manuscript within 24 hours if you work with me with the full publishing package because of the tool. The
Andrew Colsky (15:50)
Mm-hmm.
Sheila Slick, MS (15:50)
harder part normally is having the client, let's say Andrew, read that manuscript so that he can perhaps add extra, you know, insights or stories or say, No, I don't like this sentence. And so that part I really encourage anyone interested in writing their story.
To take that time, you know, to proofread it themselves and make sure that that book is yours. It's like when you're buying a house or you're renting a house, you're gonna get an empty house. It's up to you to come decorate it however you want. Do you like blues or greens or do you want wooden furniture? That's what you need to do with your manuscript. It's your rough draft. A lot of the feedback that I get when professionals are speaking, especially in presentations, is
you captured the essence. And so I think I did a great job programming it. It did take me over 600 hours to deploy that initial version because it needed to be in a way that it didn't matter what your podcast was about or what you spoke, that it kept a specific type of structure and format. So I do have on my desktop that I haven't deployed yet.
The second version, which I'm calling legacy book, to be able to automate a lot of what I'm offering in that publishing package for the people that aren't podcasters and don't have any audios. So that we can just, you know, make that process also a bit easier. But people love the human touch and having a conversation really helps people out. Some people also just struggle picking up their phone.
And recording themselves. But the moment that they have a conversation, like we're having it, the story comes out. And the way that I programmed it, no matter how much you ramble, it could be a one-hour, you know, audio for one chapter, it will bring it down to a specific number of words. And so
I normally try and tell people break up each audio in 30 minutes, you know, 20 to 30 minutes, so that we can capture the essence.
of that chapter.
Andrew Colsky (18:09)
Right, right. So all right, you and and you you covered some of this, but I wanna get a little bit more detail. So a person goes through this process, they have a manuscript of a book at the end. They're happy with it, they they like it the way it is. It's gotta be turned into an actual book. It's they've gotta get
cover art, they've got to meet certain requirements necessary for a book to be on the market. They've got to get it on the market if they want to, versus, you know, just having their own copies to hand out. D how do you handle that part of it? Like where does the cover come from for the idea even for the cover art? All those pieces.
Sheila Slick, MS (18:55)
So once again, I developed apps. And the first step when you're a mobile application developer is called the UI, or when you develop a website, you have to take that user experience in. And so I have a team of people that I work with when it comes to graphic design, depending on what the project is. So we are able to offer the cover design.
There are also different ways that you can create your graphic. A lot of the people already created a graphic for their summit, or perhaps you already have a cover and an art for your podcast. And so normally that's the starting point. They're already established brands that have some kind of concept or color branding or logo that represents them. And so
We do offer that service, and a lot of people already work with some kind of graphic designer that's managing the branding for them, which is very common in that field. As for the manuscript, it is delivered in an editable doc or Word, so to speak, version. So you are able to just make your edits that you want on it online. And then the next part, once you have that done, is to format it.
So it does need to be formatted for ebook, which is different than for paperback or hardcover. Because the paperback, what size do you want your book? Well, the majority of the ones that we publish are six by nine. That just seems to be the most popular size, you know, in this industry, and they're normally soft cover. And so Amazon, which is the number one platform where these books are uploaded to.
They offer print on demand. So perhaps, Andrew, if you had wanted to publish a book back when we were talking about the you know note-taking days, you would have
Andrew Colsky (21:00)
Mm-hmm.
Sheila Slick, MS (21:01)
had to publish maybe a thousand copies, two thousand copies, and keep those books you know stored
away until you sold them. But in today's day and age, we have print on demand. So when you upload your files to Amazon,
They will print the book each time someone orders one. So, as an author, yes, you're able to purchase author copies a hundred at a time if you want, but each one gets printed when they get ordered. So you don't have to maintain an inventory, and it makes it fairly easy to be able to publish your own book. And so there, your partner is Amazon. My job is to help you get all of the assets that you need.
so that you are able to distribute them through Amazon directly and not have the publisher as your middleman. You're already working with Amazon. And that's the number one platform. If you're looking to get into more stores like Barnes Noble or Walmart, then you would use Amazon, but you could also use Ingram Spark. And once again we go through the account creation and that's where the files are sent.
So it's not so much a complicated process that I I walk the people through. It's just do you have the time or you know the energy to want to do those steps? That's the difference between just using the tool and using the complete publishing package.
Andrew Colsky (22:36)
Mm-hmm. So I want to just clarify for s I'm I'm sure there's some in the audience who have never been through this process. And I'm sure some of them may be thinking to them to themselves, but I thought you have to go and submit your book to a publisher, and then everything I hear is you get rejected a thousand times and you gotta
Go back and forth and re-edit and change and do all these things, and it sounds like a major, major undertaking, and I don't know that I have the time to deal with that. And that's that's not what Sheila is talking about. And and I'm gonna I'm gonna have you describe it in a little bit more detail in one second, Sheila, but the the other point I wanna make about this, especially for the purposes of our audience and our podcast today, is this.
Books bring credibility. When someone sees that you have a book covering the topic matter of what it is that is their concern, there's this, I don't know, un unspoken, unwritten imprimitor of of credibility. Well, if he wrote the book on it, he must be the right guy. And so we're not talking about trying to write the New York Times bestseller.
you know, some sort of romance novel or whatever. That is not our goal here. Our goal is to put credible, meaningful information out in a format that is accessible and available to the to the target audience for you, your target audience, the people you want to attract to your practice,
to your business. We're not trying to sell a million copies, we're trying to sell, you know, or give away the right number of copies to the right number of people.
it's the difference between a viral video that goes, you know, I got a million views one time and everybody laughed and they forgot about it two seconds later, or I consistently get seventy to a hundred and seventy views every single week on every single thing I put out. Who's gonna win? Well, if you're trying to build a business, you wanna be number two. You don't wanna be the million, you know, million views on one little little social media clip. Anyway, Sheila, so explain to us.
What's the deal? They they don't need an actual publisher. They don't need to submit manuscripts. Give us a little bit more detail on how hard or how easy is it if they've never done it
Sheila Slick, MS (25:08)
I will. And before I address your question, I want to comment on what you said, which was very well said. And that YouTube video, for example, is just one format. But someone that's watching YouTube perhaps isn't going to be listening to a podcast or reading a book. So the idea is you've already got all of that expertise, all of that content. Have it in different formats so that you're expanding.
The reach. You're multiplying that reach. You're having more eyeballs. What I love about books is they're still around. You don't have to update them like we do the apps. You don't lose your handle like you could lose your social media account, or tomorrow they get shut down. It's just such a permanent asset. And, you know, having that, that credibility is because you're
putting your expertise in print and people can read it when and however they want. So the process, the traditional process used to be that, and this was before print on demand and you know Kindle came out into the market, was if Andrew wanted to write a book, you would have to look for publishers. And so the publisher is the one that's going to read the manuscript, which is your rough draft, right? Because
It may get edited by their editors or by you. They may say, you know, Andrew, we gotta change this out. And so when you send it to them, they're the ones that are going to complete the editing and do that cover art and upload it and then market it. It's almost like the music industry, right? They're like the
agents. And then they will give you either money up front or they'll give you what's called a royalty, which is your commission.
On the book that you wrote. And so it becomes an audition. They want to see, will I get my money, you know, my return on investment. When I was trying to go that route, I noticed that it could cost thousands and thousands of dollars if you wanted to go that route with different kinds of publishers. If you
you know, reached out to them, some would say, Well, do you have a hundred thousand followers or more on social media? So they have their parameters, right, as to who they want to choose and so forth. But then Amazon and other companies came out with this print on demand and the self-publishing market exploded because now we have tools to be able to publish those books ourselves.
And that is self-publishing. And so Amazon is the number one platform. I mean, Apple also has Apple iBooks, and you know, there's different ones out there, but the concept is we will publish it for you, and you need to create an account with us in Amazon where you would link your own name or your business name and your bank account. And so once you have that set up, that's where you're gonna go upload.
The files that you would need in order for them to either print a physical book or deliver it via Kindle, which is an ebook. And audiobooks are also really popular right now. So even though you may have a podcast, you may want an audiobook version of that book.
Andrew Colsky (28:50)
Mm-hmm.
Sheila Slick, MS (28:51)
So that's the difference between the way
It primarily was because today if you do want to go that route, you could look for publishers that are going to take on the cost of not just publishing the book but marketing it, or you can do it yourself. What I am doing is called hybrid publishing because I am helping you with the assets that you need. So it's a done for you service, right? Like Sheila will deliver everything you need.
And then Andrew's part is to create the account, revise the content, you know, so that he can put his name on it and say, yes, this is the essence of you know my story, and upload it to his account. So it's a service for the assets that you need, but in the end, you control and you own your book and your rights, and your partnership is with the platform that you're distributing it through.
Andrew Colsky (29:53)
Right, right. So this is you know, the the concept that you just described of being being in the place where your potential client is. Some of them are on YouTube, some of them are
on you know, looking for books, some of them are looking for, you know, all different types of formats. And so you have to be where they are. And the fact that, you know, you can take
one piece of content and we've talked about this on multiple shows. Taking one piece of content and then putting it out on all the different platforms. You don't have to create something from scratch every single time. You create it one time and then you format it for the right audiences. I would be remiss here if I didn't say that I have a book getting ready to come out. It's actually available for pre-sale right now on Amazon. The book is called Left of Trust.
And that book, it's not a summary of my podcast and all, it's actually the psychology and everything behind why I even have this company. What is important for people to know and understand if they are going to become a trusted leader out there? And then how do they do it? And then you listen to the podcast and you learn all little details on what you can do. But you know, I I have to say it's it's very gratifying when people call me, potential clients call me, and they say,
Calling you, and I just had this happen just last week. I'm calling you because I went on to Chat GPT and I asked it for the best person to help me with X, and it said, speak to you and only you. So I want to make sure that I'm working with you and not an associate or anybody else. I said, Yes, you will work with me. But that took a lot of work all the things we talk about on this podcast, writing books.
Doing podcasting, doing all the other things you you need to do, you build your credibility, you become the trusted leader in your little niche, and and you're not looking to own every niche, you're looking to own your niche. And that's how the business grows. So okay. Sheila, yes. Yes.
Sheila Slick, MS (31:59)
And I'm gonna add one more thing. It gives
you a lot of speaking opportunities because now you're talking about your book. So whether it be a signing at a local bookstore or you know, a book tour on podcast, you now get booked on podcast so that you can be talking about your book. And that's in addition to workshops or to different speaking opportunities that also open up where you can hand them out like business cards.
And it's just a great practice to be able to amplify your audience, your message, and most importantly, get that word out there.
Andrew Colsky (32:40)
Yep, absolutely. So all right, we we are at the end of our time, so I need to make sure, Sheila, that you tell people how they can find you. It's lovely to hear you, but how do we find you?
Sheila Slick, MS (32:54)
Well, you can find me personally on LinkedIn at Sheila Slick, and I can share that link so you can leave it on the show notes. And if you want to learn more about Pata Book AI and the different publishing packages that are available, visit five like the number F-I-V-E milestones.com.
Andrew Colsky (33:18)
Milestones plural with an S on the end.
Sheila Slick, MS (33:21)
Yes, cause there's five.
Andrew Colsky (33:23)
perfect. Okay. All right. Well, for those of you listening, take a look at Sheila's website. What a great way to take stuff that you're already doing and then get a book out of it without having to sit there and toil over it for months and months and months. Really worthwhile, you know, taking a look at that and helping to boost your own business. We encourage you to join us back here every single week.
For another episode of Be Picked, where we bring you experts like Sheila who can help you grow your business. And personally, I encourage you to go and check out my book, Left of Trust. You can find it on my website, Be Picked, B-E-H-P-I-C-K-E-D dot com. And you'll find a link there for the book. You can pre-order it now through Amazon, and it comes out officially September 15th. So we'll be talking about that more.
our podcast. So Sheila, thank you so much. We appreciate you being here with us.
Sheila Slick, MS (34:25)
Thank you very much,